Case study · Boston · 2024-2025
The Partnership, Inc.
Digital transformation to support diverse leadership
A rebuilt website, technical assistance hub and brand toolkit for an organization with a 35+ year legacy.
Strategic partnership / Website redesign / Technical assistance / SEO and accessibility
6,500+
Alumni connected through the network brand
600+
Companies served by The Partnership
102
Cohorts
About the client
Founded in 1987, The Partnership, Inc. attracts, retains and develops diverse leadership. It has worked with 600+ companies and 6,500+ professionals across 102 cohorts.
The challenge
Bringing a 35+ year legacy into a modern digital presence, while onboarding corporate partners to the Digital Resume Book.
What we did
CAMI redesigned the website and built a technical assistance infrastructure, backed by SEO, accessibility work and brand-consistent outreach tools.
How it came together
- 01
Website redesign
Intuitive architecture, detailed program pages and streamlined workflows so professionals and partners find the right program faster.
- 02
Brand guidelines and outreach
A new color palette, logo variations, Alumni Network identity and a services one-pager the team uses to create on-brand materials quickly.
- 03
Program and network design
15th anniversary materials for the Next Generation Executive Program and the Alumni Network brand.
- 04
Technical assistance hub
Infrastructure and a Digital Resume Book to onboard corporate partners.
The work
The impact
The Partnership now has a scalable digital home for engaging its members, partners and alumni for years to come.
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